This marked the third straight year Ogilvy Consulting has gained a location on this prestigious record.
Brand names should obtain better link factors involving their initiatives in daily life to bring on optimistic conduct change.
15. CLIMATE ACTION & ENVIRONMENTAL SUSTAINABILITY This honors excellence in Electricity performance, normal sources, courses and campaigns that limit greenhouse fuel emissions, lessen waste and contamination, guard and restore ecosystems, and lead for the adaptation to weather change.
Translating sophisticated fairness tales into compelling narratives that resonate with media and investorsSolebury Strategic Communications
New research from Ogilvy Consulting and NewtonX explores how corporations can utilize the power of brand name to capitalize on mergers & acquisitions.
An entry may very well be submitted in many categories, offered it relates to the precise requirements said within Every single group.
Hosts Chris Celletti and Carter Pearson examine the existing and way forward for virtual actuality with the help of numerous experts in the sector. Would be the… listen →
Option has arisen for Alcoholic beverages and spirits brands to take on new indicating, cash, and social currency. look at →
Social media marketing has broken down the partitions concerning brands and supporters, but optimistic benefits originate from listening and allowing them in.
The GDPR will come into power with significantly-achieving implications for businesses. The journey to compliance may very well be unpleasant For numerous, nevertheless it represents a golden… A lot more →
six. INFLUENCER MARKETING Tactic that focuses on making use of paid out spokespeople and more info important leaders to extend recognition and travel your manufacturer's information into the bigger industry. Include specifics of achievements/benchmarks on how the spokesperson satisfied/exceeded campaign objectives.
eleven. NON-Common TACTICS Innovative, unconventional, Imaginative strategies or approaches used as Component of a public relations system. Documentation of how the tactic particularly contributed into the measurable effects of your campaign really should be included in the one particular-web page summary.
Staying a primary-mover in a brand new Area can be a critical expansion resource For brand new customer acquisition and brand-building.
For people controlling and measuring a multichannel client expertise, looking at an expanded definition of a design and style technique can relieve some important… Additional →